Looking for the best deals and knowing which stores you are going to shop at are all part of the game plan when it comes to Black Friday. But planning all of it can be overwhelming.
This year, the average holiday budget is reaching into the thousands of dollars according to WalletHub. In fact, Tucson is ranked 536th out of 570 cities nationwide with an average $393 budget. Flower Mound, Texas has the highest at $2,761 for a budget versus Cleveland, Ohio's $64 budget. With that in mind, many will want to save as much as possible.
Never fear, personal-finance website WalletHub is here to help you prepare for one of America's biggest shopping days of the year.
Best Deals for Black Friday
Before finding a place to shop, you first need to plan what you will buy. While high-end electronics, televisions and gaming prices are slashed there are other items that could be on your wishlist.
According to WalletHub, apparel and accessories have the biggest discounts among stores with 23.28% of the concentration. Shoppers will likely find an average 47% discount on items sold on Black Friday. Computers & phones (12.96%), consumer electronics (8.86%) and video games (1.74%) make up more than a quarter of the discount concentrations where shoppers will find between a 31-43% discount in stores.
If you are looking for the biggest discount, you will find it with jewelry where prices are slashed by an average 68%. Computers and phones do not see a deep discount with most seeing a dip in price by about 31%.
Best Stores for Black Friday
With a wishlist in hand, your next step is to find where you plan to shop.
WalletHub surveyed nearly 7,000 deals from 35 of the biggest retailers to show where you will get the most 'bang for your buck.'
Belk, JCPenney, Stage, Kohl's, New York & Company, Payless ShoeSource, Dick's Sporting Goods, Macy's, Fred Meyer and Shopko made the Top 10 with their average discounts for shoppers. Belk offered the highest average discount with 68.9%. Target, Walmart and Best Buy also made the list but offered discounts between 28.7-34.8%.
True Value was at the bottom of the list with only 16.3% of an average discount. However, overall all retailers have an average 37% discounts, which is just a bit lower than Black Friday 2017.