With the end-of-year car buying season underway, this year, things are a little different.
The COVID-19 pandemic may be driving some changes in the way people shop for a car, including using digital tools, researching financing options and pre-qualifications ahead of time, and spending less time in the dealership.
Consumers are leaning into digital tools to help them do more background research before heading to the dealership, which might be helping make the process simpler, more transparent, and more efficient for everyone involved. Digital tools like Auto Navigator from Capital One can help car shoppers do more online research into the type of vehicle and financing options prior to visiting a dealership. Auto Navigator from Capital One allows car buyers to shop a digital inventory of millions of cars from more than 13,000 participating dealerships nationwide, pre-qualify for financing with no impact to their credit score, and see their financing options, all in one place.